Renewal leads the road to success. Diversity leads the road to renewal.

Focus on Diversity and Renewal

ProCom Day at Pörssitalo, Helsinki, on June 7, 2016

The event gathers 250–300 leadership, communication, marketing and HR professionals under the same roof. Part of the program is divided into several presentation tracks.

8.30–9.00 - REGISTRATION AND COFFEE

9.00–9.10 - WELCOME TO PROCOM-DAY!

Ms. Taina Pieski, chair of ProCom

Mr. Sami Sykkö, journalist, MC of the day

9.10–10.00 - KEYNOTE: THOUGHT DIVERSITY

Ms. Maija-Riitta Ollila, philosopher

 10.00–10.40 - GIVE UP THE SIGHT OF SHORE

Mr. Ilkka Halava, futures researcher, CEO, CBC, Coach

10.40–11.00 - COFFEE BREAK

11.00–11.45 - INTUITION TO SOLVE THE IMPOSSIBLE

Ms. Asta Raami, PhD, generalist on intuition and creativity

 11.45–12.00 - 15 MINUTES FOR AN IMPORTANT TOPIC

Mr. Hannu Nieminen, dean, University of Helsinki

12.00–13.00 - LUNCH

13.00–13.50 - PRESENTATION STREAMS

STREAM 1: HOW TO LEAD IN THE DIGITAL WORLD?  

Mr. Lasse Larvanko, CEO, Tulos Helsinki

STREAM 2: LICENCE TO OPERATE – HOW TO BUILD A LASTING REPUTATION     

Mr. Harri Leinikka, CEO, T-Media

Mr. Jirimiko Oranen, head of marketing and communications, Tata Consultancy Services (TCS), The Nordics

STREAM 3: BUILDING COMPANY SUCCESS ON THE RENEWAL OF WORK COMMUNITY

Ms. Vilhelmiina Wahlbeck, head of communications, DNA

Mr. Marko Rissanen, head of HR, DNA

 13.50–14.30 - PERSPECTIVES TO THOUGHT DIVERSITY, CASES FROM AFRICA AND ASIA

Gregor Halff, Professor, chair of the Global Alliance for Public Relations and Communication Management

Facing change is difficult everywhere in the world, since people see change challenging their identities. No culture or geographical location face identical obstacles to change. As communications professionals, it is our job to empower communities to have robust, yet adaptive identities, capacity to listen to others and ability to resolve problems and make decisions through collaboration.

14.30–15.00 - COFFEE BREAK

15.00–15.40 - LEAD BY YOUR OWN EXAMPLE

Mr. Ari Rämö, CEO, SICK

15.40–16.20 -  CAN YOU HEAR WHAT IS NOT BEING SAID OUT?

Mr. Kari Mäkinen, the archbishop of the Evangelical Lutheran Church of Finland

16.20–16.30 - WRAP-UP AND CLOSING, WITH A GLASS OF SPARKLING!

Ms. Taina Pieski & Mr. Sami Sykkö

16.45–17.15 - 2015 COMMUNICATION AWARDS

17.15–19.15 - BUFFET DINNER 

For more information: http://procom.fi/english/