Join the free Webinar: Ethics in Action: Thriving through Conflicts and Crises

Join the free Webinar: Ethics in Action: Thriving through Conflicts and Crises

Date & Time: Thursday 15 February 2024 at 12-13 HRS GMT

In our interconnected economic world, the escalating complexity of crises, driven by climate change and other stressors, has given rise to a state of perpetual crisis known as polycrisis. While this poses challenges for communication and corporate strategy professionals, there are valuable lessons to be learned from organizations that excel in thriving amid such conditions. This webinar explores the intricate dynamics of organizations involved in conflict mitigation and peacekeeping. Panelists discuss public expectations from companies, the role of peacekeeping organizations, and the ethical responsibilities of corporations in complex geopolitical contexts. Topics include the impact of corporate engagement in the Russia-Ukraine war on reputation and trust, collaborative efforts between corporations and peacekeeping entities, and the delicate balance between corporate interests and social responsibility during conflicts.

Main takeaways:

The speakers will offer insights on the following topics:

  • Ethical obligations in conflict zones: Companies' moral responsibilities in fragile settings.

  • Authenticity in corporate actions: Balancing social responsibility with corporate interests.

  • Navigating complex political landscapes: Addressing potential backlash in decision-making.

  • Corporate engagement impact: Effects on reputation and stakeholder behaviors in conflict mitigation.

  • Nonprofit collaborations and brand value: Successful partnerships contributing to commercial gains and tangible corporate values.

  • Occupational well-being through humanitarian partnerships: Enabling employees to participate in meaningful pro bono or charity work.

  • Flexible partnership terms: Importance in preventing resource waste due to divergent expectations between nonprofits and corporations.

  • Integrity risks: Corporate actions compromising nonprofit partners' shared values and objectives.

  • Risks and opportunities in peace mediation partnerships: Assessing the dynamics of collaboration in conflict resolution.

Presenters:

 

Dr. Chiara Valentini

Chiara Valentini, Ph.D., is a Professor and Head of Corporate Communication Discipline, at Jyväskylä University School of Business and Economics (JSBE), Finland, and Adjunct Professorship in Strategic Communication at IULM University, Milan, Italy.


Dr. Jason Miklain

Jason Miklian, Ph.D., is a Senior Researcher at the Centre for Development and Environment, University of Oslo, Norway. 


Riikka Kämppi

Riikka Kämppi, a seasoned communications professional, serves as the Senior Advisor for Public Relations at CMI - Martti Ahtisaari Peace Foundation, a global leader in peace mediation.